What most new entrepreneurs don’t realize is that operating a successful business involves more than providing a quality product or service. It also depends on our willingness, as a company, to adapt to the changes in the industry and market trends, technology, competition and much more…You can have an amazing product or service, but if you are unwilling to shape and evolve as the shifts in the market arise, you will not be able to stay in the game long term. Even further, taking that knowledge to heart in developing an overall living and breathing success plan designed to empower and resonate within the market, is vital to your company’s sustainable growth.

MarketAtomy is the study of the generative marketing anatomy of a successful corporate environment. The MarketAtomy concept demonstrates how marketing is the lifeblood of any corporation. The body represents the target market; the Strategic Plan is the “brain” of the organization driving all other aspects including product or service development, implementation and delivery. However, equally as important is the “heart” of the business, which is Marketing and Branding. Your marketing and branding efforts identify and target who, when, how and why you are in business in the first place and communicate this to your customers. Finally, the marketing tools are represented by the arteries and veins, which carry the vital marketing message throughout the body. Without Customers, there is no business!

About Danna

Danna is a successful entrepreneur, author, trainer and public speaker. She also hosts an impactful business podcast entitled BizTalkToday airing every Tuesday and Thursday. Danna’s proven experience is derived from more than 30 years working within the Architectural, Engineering and Construction (AEC) environment in Marketing, Business Development and Strategic Planning, and is currently benefiting businesses all over the globe.

She is the mother of 2 adult children and grandmother of three. Married for over 30 years to her best friend and soul mate, she loves to travel, read, write and draw. Her dream is to one day soon be able to travel the world and capture the memories through pen and ink in the form of writing and illustration. A graduate of the University of Central Florida’s College of Business, Danna holds degrees in both Marketing and Management Information Systems (MIS).

As a Business Growth Strategist and CEO of DAVNA Enterprises, LLC her passion is empowering small and startup entrepreneurs to ensure that they start out on the right foot and stay on the path to financial freedom. As an experienced business coach and strategist Danna understands the intricacies involved in starting and running a successful business. Her efforts extend beyond the initial strategic planning process on into the implementation and monitoring phase. As an intricate component ingrained into her client’s business structure, she works diligently to keep her client’s accountable and on track to fulfilling their success goals.


Danna Olivo

Business Growth Strategist

Work with Danna 1 on 1

There comes a time in the early stage growth and evolution of every business when decisions must be made about how to push the company forward.  You may have built a solid foundation and framework for your business and now it is time to streamline your processes or consider hiring an effective management team.  Or perhaps you are in the process of expanding and would benefit from the expertise of someone who has already blazed the path before you. Or maybe, you are just starting out on your entrepreneurial journey and you’re overwhelmed with the pressures of growing your business and bringing revenue through the doors.

Whatever the reason…you realize you can’t do it all and need some guidance and advice from one who has the proven experience and the answers. Danna consults 1 on 1 with business leaders across the country empowering them with impactful, problem-solving advice to aid in the growth process. The benefits of working with Danna are:

  • A clear, concise and unbiased perspective in decision-making
  • The contribution of fresh, new ideas contributing to impactful new approaches to what you already have laid out
  • A diplomatic yet proactive approach to conflict resolution creating a spirit of cooperation and mutual respect
  • Results oriented focus setting the RIGHT goals and milestones for progress

Whether in an external consultant role or as an integrated part of your management team, Danna brings that much-needed perspective to help you set and achieve new goals and overcome hurdles that stand in the way.

To sign up for a FREE 1-hour consultation simply schedule an appointment by clicking the button below.

Whether seeking long-term support (1-2 years), or short-term interim support, we are there to provide our expertise and services to you in the following areas:

  • Chief Marketing Officer (CMO)
  • Chief Financial Officer (CFO)
  • Chief Operations Officer (COO)
  • Chief Production Officer (CPO)
  • Chief Sales Officer (CSO)