I believe there’s an entrepreneur in each of us. We are all good at something, but we may not think that it’s something we can use as a business concept. A stay-at-home mom, for example, might be great at raising kids or managing a lifestyle, but she may not think those skills can translate into…
Entrepreneurship is all about selling a commodity (service or product) that people want or need at a price they’re willing to pay. The experience the customer walks away represents the true value that you bring to the table. It is what will keep them coming back and have them broadcasting their experience to all of…
I do love a good series. One of my most recent happens to be the Game of Thrones. Granted, I got a very late start getting involved in the series…my husband has read all the books and has been a devout follower since the beginning. This is a good thing because he often…
As entrepreneurs it’s difficult to develop a leadership culture that challenges the “status quo” without putting yourself on the line. For years I have been challenged repeatedly on my so-called “Thinking Outside The Box” mentality. It is both my strength and my weakness. My ideas tend to be so grandiose at times that others either…
I have been working for the past year and half to break into the Digital Marketing arena to help brand MarketAtomy before my target market with informational webinars. I knew THAT this was important to do for my business…I even knew WHAT the subject matter and message would be, but I still kept putting it…
Overcoming the FEAR of Public Speaking. Part 2 In my last blog I spoke to you about the life-transforming events that led me down the path to overcoming my fear of public speaking. This week’s blog will focus on the lessons learned during my transformation process. Research shows that the #1 fear in America is public speaking…beating…
A Memo To My Perfectionist Self…Sit Down and Shut Up! Overcoming the FEAR of Public Speaking. Part 1 Face It! There’s no getting around having to speak in public at some point in out lives. Whether for your job, school, networking or any other event you are expected to take the stage and talk…some of us…
Did you know that you can use personal strategic planning to recession proof your position? We’ve all been affected, some more than others, but the recent recession has left many of us out of work or unsure about how long our current employment status will last. The Government says that things are turning around…but you…
As I think back to the mentors I’ve had in my life, I realize that their wisdom was based on the fact that everything they did centered around their Strategic Plan. Each step they took was with purpose, the difference is that they shared that purpose, that vision, so I knew what to do, and…
Doing your Market and Product Research is essential to the effectiveness of your business, but are you getting it done? You know your product, what it does, the problem it solves, how well it does it and why it does it in a particular way and the many considerations evaluated in order to bring the…
