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Danna Olivo

Danna Olivo

MarketAtomy
Strategic Planning
Training
Uncategorized
June 20, 20160Comments

Strategic Planning to Recession Proof Your Position

Did you know that you can use personal strategic planning to recession proof your position? We’ve all been affected, some more than others, but the recent recession has left...
by Danna Olivo
Strategic Planning
June 14, 20160Comments

Strategic Planning and Mentoring – what is the relationship?

As I think back to the mentors I’ve had in my life, I realize that their wisdom was based on the fact that everything they did centered around their Strategic Plan.  Each step...
by Danna Olivo
Market and Product Research
June 14, 20160Comments

Market and Product Research – Your Secret Weapon!

Doing your Market and Product Research is essential to the effectiveness of your business, but are you getting it done?  You know your product, what it does, the problem it...
by Danna Olivo
Strategic Planning
June 14, 20160Comments

Strategic Planning allows you to “Seize the Day!”

To change one’s life: Start immediately. Do it flamboyantly. No exceptions.” – William James Carpe Diem is my official mantra for 2011.Boldness is my “brand” this year – my...
by Danna Olivo
Market and Product Research
Social Media
Strategic Planning
June 14, 20160Comments

Market and Product Research – Niche & Marketing Creating VALUE In A Down Economy

Niche Marketing – Creating VALUE In A Down Economy by doing your Market and Product Research Market and Product Research is essential in allowing you to carve a niche within...
by Danna Olivo
Branding Strategy
June 14, 20160Comments

Be Your Own Captain…Man The Plank

How many times have you been knee-deep in a proposal and had 3-4 fellow colleagues standing in line clamoring for marketing materials to take to some new business development...
by Danna Olivo
Branding Strategy
June 14, 20160Comments

Branding – Creating Your Own 60-Second Commercial

Last week’s blog centered on the art of marketing to create perception or branding strategy. After a meeting this morning with an engineering prospect who sought me out to...
by Danna Olivo
Branding Strategy
June 14, 20160Comments

All Anyone Wants Is An UNFAIR ADVANTAGE!

I have been working in this industry for quite a few years and I am still amazed at the length of time it takes industry decision-makers to realize that just because it has...
by Danna Olivo
Branding Strategy
Social Media
June 14, 20160Comments

The Phoenix Rises Once Again!

“out of the ashes of economic strife will rise a renewed focus on american prosperity”. This is my new brand moving forward in 2010. I don’t know how many of you watched the...
by Danna Olivo
MarketAtomy
Branding
Branding Strategy
Personal Strategy
June 14, 20160Comments

Personal Branding – One Degree of Extra Effort

Personal Branding – be known for giving that little extra! Have you ever had one of those days when everything that happened seemed to culminate into one big finale? Today I...
by Danna Olivo
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