A Memo to my Perfectionist Self…Sit Down and Shut Up!
A Memo To My Perfectionist Self…Sit Down and Shut Up! Overcoming the FEAR of Public Speaking. Part 1 Face It! There’s no getting around having to speak in public...
Market and Product Research – Can You Effectively Survive Doing Business In A Vacuum?
market and product research – to what degree should the fear of competitive espionage determine your marketing/pr program? Good News….Bad News. Which would you like first?...
Strategic Planning – Using Integrated Marketing
Integrated Marketing To succeed in today’s economic market, AEC firms large and small need to be able to market to their target audience more efficiently and economically than...
International Partnership Brokering and Opportunities in Brazil
On the Road Again! Our International Partnership Brokering efforts continue in Brazil as we bring viable US Architectural, Engineering, Construction (AEC) and Technology...
Search Engine Optimization (SEO) and Social Media Marketing
Working Together Like a Precision Time Piece Type in “SEO white paper” into your Google search bar and you’ll get over 8.8 million hits –“Social Media Marketing” will get you...
Branding Strategy and the Art of Storytelling
Creating Brand Awareness Recently I attended a business networking breakfast where the guest speaker was a professional “storyteller.” What occurred to me as I was drawn in …...
Branding Strategy: Marketing – More Than Meets The Eye
Last time I went to a show in the Amway Arena in Orlando I couldn’t help but notice the staging, lighting, graphics and everything that went into this massive production....
Business Development and Professional Networking – How do you choose?
“..know when to hold ’em…when to fold ’em!” Kenny Rogers may not have been talking about business development and professional networking when he recorded this famous...
Branding Strategy – The Importance of Managing Communication Tones
Your Branding Strategy lays the roadmap for the message you want to communicate to your customers and the world about your company. How you want to be known…what do you want...