It takes on average 6 months of interactive face-to-face interaction to change a bad impression! Hard to believe right? It takes just a quick glance, maybe three seconds, for someone to evaluate you when you meet for the first time. In this short time, the other person forms an opinion about you based on your…
(Part 6 of 7 part series) “V” is for Versatile DAVNA’s A.C.T.I.V.E. Marketing concept highlights the six elements that make up an effective living-breathing branding campaign capable of maneuvering the economic roller coaster today’s entrepreneurs face in the consumer marketplace. Building a Versatile Marketing Campaign? When planning any campaign whether long or short term it…
(Part 5 of 7 part series) “I” is for Integrated DAVNA’s A.C.T.I.V.E. Marketing concept highlights the six elements that make up an effective living-breathing branding campaign capable of maneuvering the economic roller coaster today’s entrepreneurs face in the consumer marketplace. What is an Integrated Marketing Campaign? Let’s first take a look at the word “Integrated”……
(Part 4 of 7 part series) “T” is for Targeted DAVNA’s A.C.T.I.V.E. Marketing concept highlights the six elements that make up an effective living-breathing branding campaign capable of maneuvering the economic roller coaster today’s entrepreneurs face in the consumer marketplace. So far we have covered the Affordable and Current components that make up the A.C.T.I.V.E….
(Part 3 of 7 part series) “C” is for Current DAVNA’s A.C.T.I.V.E. Marketing concept highlights the six elements that make up an effective living-breathing branding campaign capable of maneuvering the economic roller coaster today’s entrepreneurs face in the consumer marketplace. We covered Affordable campaigns in our last post. This post will focus on the Current…
DAVNA strategically teams with creative thinking individuals committed to not only the growth of small and micro entrepreneurs but also to the advancement and introduction of new methodologies and techniques designed to aid in our overall goals. Following is a contributing blog from one of our strategic partners who brings a wealth of experience and…
(Part 1 of 7 part series) Entrepreneurs seeking to grow a business in a stable economy face numerous challenges on any given day. Throw in an economic recession that is struggling to come out on the other side, and the challenges increase ten-fold. So what does this say about the future outlook for small business…
Your Strategic Plan – Your Guiding Light “FOCUS – Follow one course until successful” Gary Ryan Blair Your business Strategic Plan is the cornerstone of your business. All businesses must have a clear vision of who they are, who their customers are and most importantly why their company is the right answer. You have to…
Service to others is the rent you pay for your room here on earth. Muhammad Ali I just returned from a 3 day cruise and what stands out in my mind is how well trained the staff was in their desire to make the experience outstanding. In just 3 days we were asked no less than…
